Finance for Non-Financial Managers

This Master Class is for all levels of sales people, sales managers and key account managers who need to gain a better understanding of the financial implications of their day to day business decisions.

This Master Class shows delegates their essential role in ensuring the company’s profitability and provides them with the skills to perform to maximum effect in gaining profitable business.

It covers every aspect of profitability and shows how different aspects of the salesperson’s performance can improve or damage the financial well-being of their employer.

It takes the sales person into the realms of financial analysis – of individual deals and of entire businesses, so that they are able to move forward with confidence where appropriate and pull out without regret when necessary.

Delegates attending this Master Class will be able to manage their time more effectively by avoiding time-wasting deals and thus concentrating on the more profitable business.

They will have an understanding of the true function of credit control and will contribute to the overall level of customer services because it makes sense and not just because they are told to.